Financial Institutions continue to search for a solution to migrating consumers to a more efficient means of consumer service. The simple fact is that the answer is all around them in the way consumers prefer and continue to be served. Every industry is developing solutions for transforming their business to efficient consumer service using the same process. They have the same objectives and use the same approach. Their Methods to implement the delivery of effective efficient consumer service are also very similar. When they complete this process the result is the solution to migrating consumers to efficient consumer service. All the successful consumer migration efforts use the same approach.
The objective to any Branch Transformation effort is to migrate the consumer to a more effective, efficient means of consumer service. Many different products have been attempted to achieve this goal but to date every one of them has fallen short of expectations. The successful approach has been to use Assisted Self Service to serve consumers.